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The Tech-to-Hospitality Pivot No One Talks About

a woman smiling for the camera

The Tech-to-Hospitality Pivot No One Talks About

"You're crazy to leave tech."
"Restaurants fail."
"Stick to what you know."

After two decades leading enterprise platforms and global teams, these were the responses to my pivot into hospitality and lifestyle ventures.

Yet here's what they missed - and what every tech leader should consider.

The surprising truth: Tech experience becomes your superpower in traditional industries. How?

- Where others see fixed costs, you see optimization algorithms
- Where others fear failure, you see iteration opportunities
- Where others resist technology, you leverage AI to enhance human experiences

Today, watching RASA's Michelin excellence, Amara's Mediterranean sophistication, and First New York's digital-first retail thrive, I wonder: are we limiting ourselves by staying in tech-only lanes?

Curious to hear from other leaders who've made unexpected pivots. What insights surprised you?

Reena